Color Me In – An Empirical Study on the Traffic Light Signposting System
| Autoren/Herausgeber: |
S. Hieke P. Wilczynski M. Schwaiger |
|---|---|
| Erschienen: | 2011 |
| Publikationsart: | Articles in Refereed Proceedings (International) |
| erschienen in: | Proceedings of the 30th Association for Marketing & Health Care Research (AMHCR) Conference |
| Weitere Quellenangabe: | pp. 2-11, Steamboat Springs, USA |
